Saturday, 21 May 2016



Lateral Thinking.

The solving of problems by an indirect and creative approach, typically through viewing the problem in a new and unusual light.

Problem: Food adulteration.

Cause:

1. Lack of awareness/knowledge
2. Rapacity

Solution:




Saturday, 14 May 2016


Why don't schools emphasis on the factor of teaching us to tackle food adulteration?




How to approach the problem?

1. Look to improve existing solutions.
2. Create a new solution.


Existing solutions.

1. Create Awareness.

How?

1. Posters
2. Ad films
3. Comics

2. Food Literacy (noun: Understanding the impact of your food choices on your health, the environment, and our economy.)

1. Include more about the matter in school books.




More:




Friday, 13 May 2016

This series called "YEAR:2038" targets the teens. 





Comic Strip.
The comics focus on spreading awareness on Food adulteration.



Saturday, 7 May 2016

Spreading awareness.

How?

Posters, Movies , Ads , billboards.

But is spreading awareness is all that'll take to tackle this?

NO.

Though Ad films are made it fails to reach the audience or it isn't detailed enough.

Breaking down the Ads.

Usually the advertisement show how the food is unsafe.

Why is this a flaw?

Informing people about unsafe food is just the start. We need to inform them how to tackle them.

We need to make the producers realise how they harm humanity.

in my opinion changing the notion of money should bring down adulteration in food, as in, making people thoughtful about one another. Though it is inconclusive. This is the way to go about it.

How do I do that?


I am aiming for the younger minds. As we can educate them on how the whole food adulteration scene works. Hopefully, This should make them prioritize what is right.






Corruption in FSSAI.

Here are a few headlines from newspapers.

1. Only 1 out of 15 food businesses registered with FSSAI.
2. FSSAI officials caught: Centre asks Uttar Pradesh govt to take action against guilty.
3. For a few thousand rupees, food authorities in UP ban or pass food product. 

Friday, 6 May 2016

Genetically Modified Food.

What?

Genetically modified foods or GM foods, also genetically engineered foods, are foods produced from organisms that have had changes introduced into their DNA using the methods of genetic engineering. Genetic engineering techniques allow for the introduction of new traits as well as greater control over traits than previous methods such as selective breeding and mutation breeding

Genetically modified organisms can be defined as organisms (i.e. plants, animals or microorganisms) in which the genetic material (DNA) has been altered in a way that does not occur naturally by mating and/or natural recombination. 

The technology is often called 'modern biotechnology' or 'gene technology', sometimes also 'recombinant DNA technology' or 'genetic engineering'.Foods produced from or using GM organisms are often referred to as GM foods

History

With the discovery of DNA in the early 1900s and various advancements in genetic techniques through the 1970s it became possible to directly alter the DNA and genes within food.By 2010, 29 countries had planted commercialized biotech crops and a further 31 countries had granted regulatory approval for transgenic crops to be imported. The US was the leading country in the production of GM foods in 2011, with twenty-five GM crops having received regulatory approval.

How it works.

Genetically engineered organisms are generated and tested in the laboratory for desired qualities. The most common modification is to add one or more genes to an organism's genome. Less commonly, genes are removed or their expression is increased or silenced or the number of copies of a gene is increased or decreased.

The producer applies for Approval test, called a "field release." Field-testing involves cultivating the plants on farm fields or growing animals in a controlled environment. If these field tests are successful, the producer applies for regulatory approval to grow and market the crop. Once approved, specimens (seeds, cuttings, breeding pairs, etc.) are cultivated and sold to farmers. The farmers cultivate and market the new strain. In some cases, the approval covers marketing but not cultivation.

Thursday, 5 May 2016

How to test Food Adulteration.

Here is an Instruction manual by FSSAI